Explore Victoria, Australia: Great Ocean Road, Wilsons Prom, Melbourne, Otways National Park, Phillip Island penguins and more iconic destinations.
As one of Australia’s smallest (and coldest) states, Victoria is often passed over by international tourists. But the Garden State — as the locals refer to it — is actually packed with some of Australia’s most singular, picture-perfect attractions.
Alongside being home to the vibrant city of Melbourne — Australia’s cultural hub and coffee capital — Victoria is also home to some of Australia’s most iconic attractions, including the Great Ocean Road, the colorful Brighton Bathing Boxes and, of course, the Melbourne Cricket Ground.
Today, we’ll be going in-depth with these must-visit attractions, alongside highlighting a few more metro Melbourne and regional Victorian attractions that are essential to any VIC travel itinerary.
Top Attractions in Victoria, Australia
1. Great Ocean Road
Spanning 151 miles (243 kilometers) across Victoria’s coastline from Torquay to Warrnambool, the Great Ocean Road takes just over four hours to drive from one end to the other. But it’s the journey that makes this great Victorian road trip a must.
With a myriad of natural sights to see along the way, the Great Ocean Road is best savored rather than sped through. You’ll definitely want to stop and snap some photos at the Twelve Apostles, take a dip at Bells Beach, and explore the redwood forests that dot the Otways National Park.
Keep in mind, however, that accommodation across the Great Ocean Road does fill up in the summer. So if you’re looking to start from the eastern side closer to Melbourne, you’ll want to book one of the hotels in Torquay, Victoria ahead of time. And if you’re starting from the western side around Port Fairy or Warrnambool, I recommend casting a wide net when it comes to securing accommodation.
Another pro tip: The Great Ocean Road is a popular destination for weekend getaways, so consider a mid-week trip between peak seasons, and you won’t need to fight the traffic.
2. Phillip Island
A waddle of penguins at sunset. Need I say more? To be fair, I should. Because despite Penguin Parade being a worthy attraction anywhere in the universe, there’s more to Phillip Island. A two-hour drive from Melbourne, on the southern side of Mornington Peninsula, Phillip Island ticks as many boxes for a long weekend away from the city as you need.
Big-ticket events? Try the Australian Motorcycle Grand Prix. Culture? The Phillip Island Jazz Festival should have you covered. World-class surfing beaches? How about Cape Woolamai, Cat Bay and Smiths Beach. And for those of you who are travelling with dogs, Phillip Island is also home to many dog-friendly beach walks and hiking trails, which truly makes this beloved holiday destination one that the whole family can enjoy.
3. Bright Township
When you step outside your hotel and take a panoramic look at the backdrop of this town, you’ll experience the full charm of country Victoria, and truly understand the understated appeal of the Garden State. If you go to any country township during your time in Victoria, I highly recommend that it be Bright.
Bright is a small town a short distance west from Mount Bogong and Fall Creek, a region of northeastern Victoria that inspires and excites no matter what season it is. Its idyllic town center is abuzz with tourists in the summer, but Bright arguably comes alive during the colder winter months, providing Melburnians with a snowy respite from the city’s gray weather.
The same icy slopes of Mount Bogong transform into gorgeous hiking trails in the summer, however, making Bright a great destination year-round. Winter or summer, skiing or hiking, mulled wine or artisanal gin — Bright will provide everything you need for a true country getaway, and it’ll provide it well.
4. Wilsons Promontory
You could argue Wilsons Promontory is the jewel to rule all natural jewels in Australia, let alone Victoria — and most people would listen. The southernmost tip of Gippsland, in Victoria’s east, Wilsons Promontory (Wilsons Prom for short) is the kind of place fans of nature daydream about while they watch the office clock.
When you look at a photo taken of Mount Oberon’s summit — and there are plenty, trust us — you’d think Wilsons Prom was as remote as Patagonia. Nothing is further from the truth. This national park is a shade under three hours from Melbourne by car.
Urban Destinations in Victoria
5. Queen Victoria Market
Melbourne’s a foodie town, there’s no doubt about it. Which means you have to pencil in a visit to the Queen Victoria Market. Life-affirming coffee in hand, it’s the kind of place you can wander at all hours and still feel invigorated by the hustle.
It’s not just a place for food and people watching, though. Summer and winter each have their own spin on the night market, with food trucks and entertainment to keep everyone’s cultural cup full.
6. Brighton Bathing Boxes
If you’re in Melbourne for a few days and the weather suggests a trip to the sea, make it Brighton. No doubt you’ve seen the bathing boxes adorning postcards and Instagram accounts in equal measure. There’s no prize for guessing why: They’re pleasing on the eye, and that’s all they need to be.
The best part? The bathing boxes fall on the Bay Trail, a shared path for cyclists and pedestrians that runs from Melbourne’s CBD (central business district) to Mordialloc in the bay. If you’re staying in the city and feel up for the exercise, rent a bike and ride south.
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7. Melbourne Cricket Ground
The Melbourne Cricket Ground, or MCG, is a venue that delivers spectacles impressive enough to convert the toughest critic. From the folklore-level Boxing Day Test to the Anzac Day match between footy teams Collingwood and Essendon, the MCG is a memory-making destination like few others.
You don’t even need to be a cricket fanatic to appreciate the sheer scale and atmosphere of this stadium either. In fact, I’d go so far as to say that the MCG is among the most iconic sporting landmarks around the globe, which is precisely why the city of Melbourne uses the stadium for other cultural events, like Taylor Swift and Ed Sheeran concerts. So next time you’re heading to Melbourne City, check what’s on at the MCG to experience the stadium for yourself.
8. Art Gallery of Ballarat
Melbourne can’t have all the fun. Take a drive or a trip on the V/Line regional train to Ballarat and visit Australia’s oldest regional gallery. Both the literal and figurative heart of this creative city, the Art Gallery of Ballarat presents visitors with an honest and provocative depiction of Australia’s history through art.
Celebrated for its always active celebration of local artists, this gallery has never strayed from the manifesto that defined its origin: Not for self but for all.
VIC-torious Adventures
Of course, this list is just an entrée. Victoria is a multi-dish banquet, one that’s best enjoyed when you have the right amount of time and flexibility. It’s also a place you’ll want to return to, mark my words. –Charlie Btallent
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